Analytics anyone can use.
Data prep anyone can use.
Analytics for organizations.
Cloud analytics for organizations.
Tableau helps marketers see and understand data. Connect to your technology platforms, combine your data, enable intuitive marketing analytics, and report on and share what matters most, in real time. Whether it's social analytics, web analytics, customer data, or a mix of them all, Tableau is flexible enough to meet your department's unique challenges and powerful enough to answer the most curious marketer's questions. Marketers with Tableau can make better decisions, act with confidence, and demonstrate their impact.
As a marketer, it's fantastic to be able to immediately see the responses and actions that consumers are taking based on changes or enhancements to the site. It helps us know when our actions are making a difference and gives us the confidence to determine next steps in our strategy.
See how how Tableau significantly reduced the effort of creating reports despite growing data volumes, and how visual dashboards enable insights for revenue growth and more efficient marketing measures.Learn more
See how Wells Fargo wrangled data from over 70 million customers to redesign its customer banking portal.See the customer story
Learn how REI leverages analytics as a competitive advantage to discover insights that help provide a better customer experience and elevate their impact in the marketplace.Watch now
See specific use cases from across Tableau's marketing department and learn how dashboards and integrated data sources empower better decisions. From the top of the funnel to the bottom, see how Tableau marketing relies on data to drive strategy, manage resources, and uncover new opportunities.Watch the webinar