Tableau for Industries

Consumer goods analytics

Boost supply chain agility, accelerate growth, and empower smarter decisions at scale

Learn how Coca-Cola overcame challenges with data

See how the world’s largest beverage company uses data-driven insights to improve decision making to overcome business challenges and drive action.

Sysco Labs

Sysco LABS leverages customer behavior insights with Tableau

Learn how this global foodservice supplier created an e-commerce ordering platform to enable customer self-service during the COVID-19 pandemic (and beyond).

Henkel empowers employees and identifies operational savings with Tableau

See how Henkel uses self-service analytics to save millions of euros annually across its award-winning digital supply chain.

Coca-Cola Bottling Company empowers its enterprise with Tableau Mobile dashboards

Learn how the beverage company uses Tableau Mobile dashboards to equip its sales force with clearer analytics, driving profitability and growth across the enterprise.

Mondelēz International transforms procurement digitally with Tableau

Find out how this confectionary and snack manufacturer embraced digital procurement, cutting spending by millions of dollars and saving 7,000 hours a year.

Additional resources

What is Tableau? Introduction for retail and consumer goods

Webinar

Learn about Tableau’s robust analytics capabilities and why retailers and brands use Tableau to drive business growth and enable better decision-making.

5 Things Your Spreadsheets Can’t Do

Whitepaper

When it comes to advanced analytics, spreadsheets just don’t cut it anymore. Discover how visual analytics help you get the most out of your data.

Supply chain optimization

Video

See how the supply chain optimization dashboard allows retailers to better understand their digitally connected supply chain and manage disruptions.

Get Tableau today

Choose the best analytics option for you.

Webinar

Census and POI data for CPG analytics

Learn how Tableau’s advanced analytics tools help CPG data scientists and analysts access data stored in the cloud and create compelling visualizations for CPG insights.

Products and use cases

Tableau Cloud

Easily share data, dashboards, and visualizations in the cloud, and effectively manage your data environment.

CRM Analytics

Unlock the power of your data with AI-driven analytics and actionable insights.

Tableau Data Management

Drive trust in your data environment with better visibility, accountability, and control.

Accelerators

Jumpstart analysis with Tableau Accelerators

Get expert-built dashboards to address consumer goods-specific business needs with Accelerators on the Tableau Exchange.

Tableau partner network

Tableau Partner Network

Need help solving your toughest data challenges? We’ve got you. With more than 1,200 partners—including resellers, services, and technology—it’s easy to get the right support for your business.

Salesforce and Tableau

A complete intelligence platform built on the world’s #1 CRM, Salesforce, CRM Analytics offers consumer goods companies a native analytics experience. To boost productivity, Salesforce users can surface intelligent, actionable insights—right within their workflow.

Tableau for departments

Departments across organizations worldwide are empowering their people with data. Learn how departments are driving business forward with Tableau.

Technology integrations

Organizations are finding opportunities to integrate Tableau with their existing technologies to drive business forward.