Whitepapers

Bring Data Literacy to Your Business

Infuse data skills into your business today with our free Bring Data Literacy to Your Workforce guide. Instead of building your own, save time and money by following the clear prescriptive steps and easy to follow plan in this guide to quickly get everyone in your business using data.

Build Your Data Literacy

Regardless of where you're starting from, this guide contains resources to take you to the next level in your Data Literacy journey. It outlines an easy to follow learning path, provides a breakdown of learning resources by desired capability, gets you connected to our community, and even provides…

3 Ways Data-Driven Leaders Make Better Decisions—and How You Can, Too

Build trust and efficiencies with data Data-savvy business leaders use data to build trust and agility and reduce uncertainty. Learn how they make better, faster decisions in a rapidly changing world. Learn: Effective data storytelling Promote data democratization Leverage advanced…

Taylor Smith Marketing Cloud Test - Whitepaper Asset

A well-designed dashboard is a powerful launch point for data-driven conversations. Armed with the same collection of information, your business makes faster decisions based on a single source of truth. This whitepaper will teach you best practices for building the most effective dashboards for…

How Data Culture Fuels Business Value in Data-Driven Organizations

Organizations realize the full value of their data when they’re truly data-driven: When everyone—across all levels and roles—is empowered to make better decisions using data, every day with a Data Culture. Data Cultures make data available in the right form, at the right time, and with the…

3 Ways Data-Driven Leaders Make Better Decisions

Build trust and efficiencies with data Data-savvy business leaders use data to build trust and agility and reduce uncertainty. Learn how they make better, faster decisions in a rapidly changing world.

How Salesforce Uses Tableau for HR Analytics

Human Resource teams (HR) have been hit hard by new and unexpected challenges in recent years, with little sign that changes will slow. After being forced to navigate the pandemic, HR departments are now juggling evolving flexible-work arrangements, labor shortages and attrition, and budget cuts —…

How Salesforce Uses Tableau for Marketing Analytics

Marketing teams are under the constant pressure to grow a customer base and increase profitability. They have also been forced to cut budgets, prove the ROI of every channel and campaign, and be even more creative with their tactics, advertising, and content. Given these increasing headwinds,…

BARC DATA CULTURE SURVEY 23

“Data culture eats data strategy for breakfast” has become a popular saying among data and analytics managers and executives. Even the best data strategy cannot fulfill its potential if the data culture in the company does not match it. Ultimately, it is the people in the company who have to change…

The power of data: How banks and credit unions can put it to work

Success now starts with data. Data is key to empowering employees and delighting customers. Learn how banks and credit unions are transforming with data, AI and analytics. Read the full report and be sure to check out the "Five Imperatives For Banks To Empower Employees And Delight Customers"…