Best of Marketing Analyst Dashboards

Can't miss marketing analytics from Tableau customer presentations

Marketing and line-of-business analysts are becoming critical players in today’s modern data companies. AllRecipes, Macy's, and Home Depot have empowered staff in these roles—and across the marketing organization—by embracing Tableau to more deeply explore their data and drive KPIs forward through stronger execution.

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Improve Digital Experiences

Macy’s systematically tracks A/B tests using Tableau

U.S. department store Macy's created dashboards that record and verify the performance of experiments on its web site.

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Understand consumer behavior

Allrecipes identifies content traffic trends

Allrecipes, the world’s largest digital good brand, utilizes a holistic view of their billion yearly web visitors.

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More marketing analytics dashboards!

Dashboards for the entire marketing department

Chief Marketing Officer

See how Tableau customers use marketing analytics insights to inform their decisions as they connect with brand advocates in new, effective ways.

Digital Marketing

See some of the Tableau customers using Tableau to visualize their media mix and gain a complete view of their marketing.

Marketing Operations

Learn how Tableau customers are diving into campaigns and channels to uncover the important truths of their performance—all while having the confidence that their data is governed.