Whitepaper

How data gravity is pulling your analytics to the cloud

Data and applications used to be hosted locally, on organizations’ own premises. But a cloud computing revolution has changed this default. Data is moving to the cloud, and data gravity is changing how software and analytics run in organizations.

Cloud migration has accelerated due to the pandemic

The pandemic and economic crisis has only accelerated cloud adoption, with organizations pursuing the cloud as a critical component of their data-driven, digital transformation. Promising benefits from greater efficiencies, optimization, and cost-savings, to improved customer service, data analytics and cloud technologies are helping businesses be more agile and resilient through this moment of unique business challenges.

How does data gravity impact your business?

The apple fell on Newton’s head because the Earth has more mass than the apple, thereby pulling the apple closer via the phenomena we know as gravity. In the same way, data pulls other technologies toward it, software applications and services included.

If the data is in the cloud, then data gravity will pull other applications and services to the cloud as well. So as more enterprises rely on cloud computing to help them quickly and easily ingest, store, analyze, and share their data, the forces of data gravity will be more dramatic and create a greater impact.

Considering analytics in the cloud?

Download the ebook to learn more, including:

  • Where the concept of “data gravity” comes from and how it relates to Newton
  • Data gravity considerations across infrastructure as a service (IaaS), platform as a service (PaaS), and software as a service (SaaS) technologies
  • How latency and throughput work together to influence data gravity 
  • Insight from research on cloud migration trends as impacted by the global pandemic
  • How to factor data gravity when enabling your business with data and analytics
  • How Tableau fits into various cloud BI scenarios, including hybrid cloud and hosted SaaS
  • Where to get additional cloud resources from Tableau

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