Sustainability and ESG are key topics in the Banking Sector. At Salesforce, we are convinced that Sustainability is not just a buzz-word, but much rather it will become a “license to operate” for Banks and Financial Services Institutions across the globe. Customers are increasingly looking for sustainability offerings - in fact, banks that actively pursue sustainability goals enjoy a 51% higher NPS score compared to their peers.
Nonetheless, banks still have quite a way to go - in Europe, only 40%-60% of customers (country-dependent) believe their bank to be sustainable. This shift in customer expectations paired with heavy regulatory pressure with regards to ESG is reflected in the strong sense of urgency banking CxOs feel with regards to this topic.
To help banks gain transparency on ESG, we have developed an Analytics Solution in Tableau, which can also be directly integrated with the CRM of bankers. The solution makes market-typical ESG data actionable and digestible for corporate and institutional bankers whilst also integrating 3rd party data to help bankers make informed decisions.
This 5min demo highlights what the solution includes and how it can help you on your road to implementing your bank’s sustainability agenda.