“Time is essential” —Disque Denúncia and Tableau

Established in the 1990s to receive anonymous information about criminal activity, Disque Denúncia relies on Tableau to speed analysis of complaints and visualize trends in criminal activity. In this video, Adriana Nunes, coordinator of the Rio de Janiero call center talks about how Tableau is helping her organization in its mission to improve public safety.
(In Portuguese)

Adriana discusses how Disque Denúncia is working with Police Pacifier Units (UPPs)—in Portuguese

Tableau: Can you tell us a little bit about your organization?
Adriana: Disque Denúncia is a project of Social Cooperation, whose purpose is to receive information about criminal activities in Rio de Janeiro through a call center.

Tableau: Can we assume you have a lot of data to analyze?
Adriana: The volume of information is high. Our raw material—our product—is information itself.

Thus today, “Disque Denúncia” has a database registered through 2 million denunciation pieces.

Thus, we have extremely important data, each denunciation has around four to seven pieces of data, that means, license plate number, name, nicknames, physical characteristics, among others.

And that is very difficult. you are systematizing these pieces of information, in fact, this used to be done manually, and that took a long time, but today— today, with Tableau, we are able to carry out the diagnosis much more quickly.

Tableau: How much faster?

What used to take us fifteen days, today we can extract in a couple of hours and, with Tableau, already we have a diagnosis.

Adriana: What used to take us fifteen days, today we can extract in a couple of hours and, with Tableau, already we have a diagnosis.

Wow, it solved all of our problems. So, it has been extremely satisfactory.

Tableau: You worked closely with PATH, a Tableau Silver partner. Can you tell us about that experience?
Adriana: We received support through Path, at every moment, not only during the system integration, but also in training our administrative user, the people that administrates our system, as well as other people, the users, normally in the daily use.

We had all the consulting services, and that was very important for our work, because they gave us the idea of what we could have, such as... what were our possibilities from that moment on, and they customized our system, so our users could use it, could handle it in a way that was calm and easy to understand.

Tableau: What would your work be like without Tableau?
Adriana: Without Tableau, it would be extremely difficult to keep the quality standard of the work in “Disque Denúncia”, which is today one of the most respected public services in Rio de Janiero.

It would be very difficult for us to keep such quality standard.

Tableau: Have you noticed other benefits?
Adriana: Without Tableau, it would be like going back to the typewriter.

So, it has been extremely satisfactory, we realize the team is even more motivated, people work with more willingness, as we have a tool that really performs what we are expecting.

So, it was truly important.

Tableau: Would you recommend Tableau to others?
Adriana: I already recommend the use of Tableau, we work with several partners, the police as a whole, Public Security, is governed by databases.

So when we take someone to Disque Denúncia and introduce them to the system, people get really excited about it.

Tableau: Can you tell us how Disque Denúncia is helping the UPPs (Police Pacifier Units) identify locations of criminal activity?
Adriana: Disque Denúncia has been using this system, Tableau, since 2012— and it is a major case, very interesting about the UPPs (Police Pacifier Units).

We had the very first great experience with the tool to identify, that is the migration.

Because as the communities became occupied, the criminals start going to other locations and Tableau became quickly essential to provide the information that had to reach the police quickly.

And it enabled us to identify where the criminals were moving to. Thus it enabled even a larger police force on those locations to be able to prevent them from settling there.