Pricing for data people

Options to fit people and organizations with different data needs

Tableau’s powerful analytics platform empowers everyone across your organization with data. Start by selecting your deployment option then decide the right mix of user types to meet the unique needs of your organization.

Please select a deployment option

Deploy with Tableau Server

Every deployment requires at least one Creator

Tableau Creator

$70 USD/user/month
billed annually

Discover insights with a powerful suite of products that support your end-to-end analytics workflow.

Tableau Explorer

$35 USD/user/month
billed annually | min. 5 Explorers required

Explore trusted data and answer your own questions faster with full self-service analytics.

Tableau Viewer

$12 USD/user/month
billed annually | min. 100 Viewers required

View and interact with dashboards and visualizations in a secure, easy-to-use platform.

Deploy with Tableau Online

Every deployment requires at least one Creator

Tableau Creator

$70 USD/user/month
billed annually

Discover insights with a powerful suite of products that support your end-to-end analytics workflow.

Tableau Explorer

$42 USD/user/month
billed annually | min. 5 Explorers required

Explore trusted data and answer your own questions faster with full self-service analytics.

Tableau Viewer

$15 USD/user/month
billed annually | min. 100 Viewers required

View and interact with dashboards and visualizations in a secure, easy-to-use platform.

All the nitty-gritty details

See a full comparison in the table below
  Access Creator Explorer Viewer
Access Web and mobile
Embedded content
Access content embedded in other websites, portals and applications.
  Interact Creator Explorer Viewer
Interact Interact with visualizations and dashboards
Download visualizations as images (.pdf, .png)
Download a snapshot of a visualization or dashboard as either a .pdf or .png file.
Download summary data
Download only the aggregate data used by the visualization or dashboard.
Download full data
Download the full data set associated with the visualization or dashboard.
Create and share custom views
  Collaborate Creator Explorer Viewer
Collaborate Comment on a dashboard or visualization
Create a subscription for yourself
Receive data-driven alerts
Create subscriptions for others
Create data-driven alerts
  Author Creator Explorer Viewer
Author Edit existing workbooks and visualizations
Create and publish new workbook from existing published data source
Create content starting with an existing data source published to Tableau Server or Tableau Online.
Create and publish new workbook with a new data source
Create and share content by connecting to a new data source, including raw data. You're not restricted to existing, published data sources.
Create and publish new data sources
Create new workbooks based on pre-built Dashboard Starters
Dashboard Starters allow you to connect prebuilt dashboards to common enterprise applications.
*
Only available on Tableau Online
  Prepare Creator Explorer Viewer
Prepare Create new data flows (.tfl)
Combine, shape and clean data, and save the process as a data flow.
Edit and modify a data flow (.tfl)
Export data (.tde, .hyper or .csv)
  Govern Creator Explorer Viewer
Govern Manage users and permissions
Manage site roles, content ownership, and user permissions.
Manage content and certify data sources
Manage projects, workbooks, and data sources certification.
Server administration *
Only available on Tableau Server

Why teams and organizations love Tableau

Questions about pricing? Contact us, we’re here to help.

Options for everyone

From the individual analyst to everyone across a large organization- Tableau helps bring analytics to every corner of your organization.

Easy to start and scale

Tableau reduces the cost to deploy best­-in-­class analytics and gives you the flexibility to buy what you need, where and when you need it.

Complete platform with no hidden costs

We deliver a complete analytics experience—no hidden costs or additional products required. Understand the price you pay upfront, with no surprises.

We invest in your success

Tableau is more than software—with free training, an unrivaled commitment to R&D, and a vibrant community of data rockstars, we invest in your success.

Tableau for enterprise

Enable your entire organization with the flexibility of Tableau.

Learn More

Customer Stories

Learn more about how Tableau empowers some of the world’s top organizations

Gartner finds cost to deploy Modern BI platforms like Tableau is 39% lower compared to “megavendor” solutions

Frequently Asked Questions

What is a Tableau subscription?

Subscriptions give you access to Tableau over a set period of time and are available for all offerings and deployment options, from on-premises to fully hosted in the cloud. Subscriptions lower the upfront investment of deploying business intelligence and access greater flexibility to scale at their own pace.

What are Tableau's offerings?

Tableau's new offerings are a new way to buy Tableau that are tailored to meet the unique needs of all types of users. They include different capabilities that let customers choose what is best suited to what they need.

Why did Tableau change their pricing model?

Tableau is focused on helping people see and understand data. We have changed our pricing to make it easier to empower more people with data by tailoring our offerings to meet the unique needs of all types of users.

Are enterprise prices available?

Yes. Tableau’s subscription offerings make it easier than ever to plan and scale analytics across your organization, including volume discounts where applicable. You can learn more about enterprise subscription licensing here.

How do I decide the right mix of users for my organization?

Choosing the right mix of Creators, Explorers, and Viewers depends on a few different factors. Please read here for more information on this topic.

Do I need to upgrade to take advantage of these new offerings?

On-premises or public cloud deployments: Tableau's new subscription offerings require Tableau Server 2018.1 or greater.

Hosted by Tableau: Tableau Online is already compatible with our new offerings.

Special programs

Academic Programs

Tableau provides qualified students and instructors worldwide with free licenses.

Tableau Public

Create, publish, and share interactive visualizations of public data—all for free.

Non-profit Donations

Small non-profits and NGOs around the world can request donations of Tableau software.