On-Demand Webinar

Transforming Marketing Into a Data-Driven, Analytics Culture with Alteryx and Tableau

In this session, Ted and Suresh will introduce you to Alteryx before handing over to Jason for a detailed look at how JPMorgan Chase is leveraging Alteryx to break down their organizational silos in order to unify disparate marketing data sources and deliver comprehensive insights on customers and campaign performance to business leaders via Tableau.

About the speaker

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Jason Mack

Vice President Customer & Marketing Analytics at JPMorgan Chase

In his current role at JPMorgan Chase, Jason manages the BI team for corporate marketing analytics. His group provides insights on the effectiveness of marketing campaigns and overall customer experience across all channels to all lines of business within the bank. A thought leader for innovation in analytics and data visualization, Jason’s expertise is sought within the bank by teams looking to advance their capabilities beyond the limits of traditional BI approaches and systems.

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