On-Demand Webinar

Session 2: Dashboard eye-tracking research

What elements in a dashboard subconsciously catch your eye? And how can you make sure that end users glean the most important information quickly and efficiently? Tableau has conducted several eye tracking studies to better understand exactly what happens when people encounter a dashboard for the first time.

Join Amy Alberts of the Tableau User Research Team and Andy Cotgreave as they:

  • Discuss how design elements affect where people look on dashboards
  • Share the exciting eye-tracking data collected over the years (and some of the eye-opening history that will make you glad to live in the 21st century)
  • Distill their findings into design tips that will help you make more effective dashboards

This is part two of six in our Foundations of Data Visualization seriesJoin us for part three to channel these design insights into creating more impactful dashboards.

About the speakers


Amy Alberts

Manager, User Research, Tableau

Amy manages the user research team in Tableau Development. She and her team do research about Tableau customers, to better understand customer needs and how best to help them do their jobs. Amy is a cognitive psychologist with expertise in human memory, human-computer interaction, qualitative and quantitative research methodologies, and eye tracking.


Andy Cotgreave

Technical Evangelist Director, Tableau

Andy Cotgreave is a visual analytics expert who has been with Tableau in various roles since 2011 ranging from product consultant to social content manager. He is now Tableau's Senior Technical Evangelist. Prior to Tableau, Andy was a data analyst at the University of Oxford. As a technical evangelist, he helps people see and understand their data using Tableau’s innovative products. Find out more about Andy here: http://about.me/acotgreave.

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