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The sales and manufacturing departments of family-owned Wheaton Industries had stayed relatively untouched throughout the company’s history of systems updates and changes of ownership. But in 2013, the monthly regional sales report- the sales team’s primary view into prospecting and sales operations- was in need of a facelift.
After implementing Tableau, Wheaton began driving a new approach to reporting by encouraging sales reps to contribute through self-discovery and engagement in data visualization. Data was brought in from Salesforce, SAP, and social media with a goal to not only report sales numbers to the sales team, but to provide insights into finance, forecasting, and sales analysis that other departments could use.
In this 45-minute webinar, learn how Wheaton's use of visual analytics is: