How BMW Enabled a KPI-driven Decision Culture

The Automotive industry is in a major transition phase. E-mobility and digitalization have caused many companies to rethink strategy. As data becomes one of the most important assets to auto companies they must also continue to adapt their cultures. Join this conversation with BMW to hear about how the implementation of KPI-driven decision making affects the way the company operates and learn more about the challenges BMW faced to adapt its culture and to define data-driven KPIs.