Discover data-driven marketing innovations
Exploring the impact new marketing technologies are having on retail data
Retailers cannot rely on intuition alone to drive growth and adapt to change. Tight margins, volatile markets, and an increase in online interactions create an opportunity to design a better customer experience. Many retailers are looking to their data in order to get a complete view of their performance across product lines and in the marketplace. Is your organization positioned to take advantage of changing market trends? In this webinar series, you’ll hear from three different organizations using data visualization to improve efficiencies, organize their data, and launch innovative technologies to drive more engagement with their customers.
Strata: See your marketing through augmented reality
In the past we've highlighted augmented reality as one of the hot KPI's of the future. Well, that future is now. The technology that is needed is sitting in your hands today with your current...
|30 min||Watch now|
Blue Bunny: Building high impact promotional pricing
The frequency and depth of promotions are increasing at an alarming rate. Retailers and suppliers are struggling to understand the impact of these investments and what, if anything could be done...
|56 min||Watch now|
Ovative: Measuring marketing impact from online-to-store
Retailer marketers are working to crack the code from online to in-store marketing effectiveness. Site optimization is one way retailers can increase effectiveness, but typically only measures...
|50 min||Watch now|