With changing market forecasts and evolving customer requirements, retailers and wholesalers must turn to data to stay ahead of the curve. From managing supply chains to providing customers with optimal service and experience, retailers and wholesalers are turning to Tableau to transform their data into actionable insights. Tableau is committed to helping your organisation use the power of visual analytics to tackle the complex challenges and decisions you’re facing on a daily basis. Visit our COVID-19 data hub to learn how organisations large and small are leveraging Tableau as a trusted resource in this unprecedented time.
Solutions
New normal, new customer
Retail insights begin with Tableau
Tableau Conference for Retail
How are your peers using Tableau to improve margins and drive better customer experiences? Tune into episodes that show how retail and consumer goods companies can use data to transform their business and strengthen their competitive edge.
Watch nowTake action with COVID-19 data
COVID-19 US retail impact
The 2020 holiday retail season will be a season like no other. More than ever, retailers will need a deep understanding of their customers to meet expectations for a seamless, omnichannel experience. Understanding patterns of consumer behaviour, including visitation patterns, can give retailers a competitive advantage by enabling a data-driven approach to forecasting and planning.
Check out the trends
Top 10 dashboards for retailers to thrive 2021
The COVID-19 pandemic has changed the way retailers do business. All retailers have had to learn new ways to serve their customers, virtually, and at the same time proactively anticipate behaviours and trends in order to meet the fast-changing needs of those customers. None of this is possible without data. The transition to a world that requires near real-time insights has been swift, and retailers who have prioritised a data-centric approach to their business are seeing the power of analytics in everything from inventory management to supply chain optimisation. Read this white paper and find out how retailers are using Tableau to solve their most complex business challenges.
Get the dashboards
Retail and consumer goods stockroom
The Stockroom is a learning series specifically for the analytics needs of our retail and consumer goods community. Whether you’re a current customer, analyst, business unit or new to Tableau, we have a number of virtual sessions that will help you throughout your analytics journey.
Go to Stockroom
Retail analytics knowledge hub
Retail business leaders need to anticipate customers’ needs no matter where they purchase, maintain flexible product and pricing strategies, drive efficiencies in the supply chain, and ensure the whole organisation is working together and focused on the customer. The retail knowledge hub will show you how leveraging your data with Tableau's end-to-end analytics platform will help deliver outstanding customer experiences while driving efficiencies.
Go to hub
12 powerful retail dashboards 2019
Are you just beginning to use dashboards to visualise your data? Or are you ready to supplement the dashboards you’re already using for an even broader understanding of your business? Wherever you are in your data analytics journey, actionable insights are essential to gain a competitive edge – and dashboards play a critical role in bringing those insights to life. Read this white paper and see how top retailers are using visual analytics for competitive advantage – then test-drive the dashboards and experience the power of visual analytics for yourself.
Get the dashboards
How data empowers human connection at Starbucks
Read the blog from our NRF 2021 Big Ideas Session.
NRF 2021 highlights
The future of analytics: Starbucks and Tableau – Adapting to drive innovation and connection
If the pace of change was already accelerating before 2020, this past year kicked it into overdrive. The ability to absorb these shocks – to quickly and effectively adapt to each new wave of change – is what sets organisations up not merely to survive but thrive. From accelerating business transformation to doubling down on what sets the brand apart, Starbucks has relied on analytics to respond rapidly and drive innovation where it matters most. And in a year in which disconnection hit critical mass, Starbucks turned to analytics to find opportunities for more human connection.
Watch nowdiginomica: Brewing up a strong data foundation with Tableau – Starbucks gains critical insight into customer behaviour, store usage and...er, bathrooms
TechRepublic: Tableau highlights work with retailers like Yeti, Home Depot and Pepsi
Customer service now has to be the centre of everything we do, and we’ve got to be ahead of it before the customer even knows it. And Tableau is really making a difference in getting us there.
Let's get technical. Bring IT into the discussion.
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More resources
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On-demand webinar
The Power of Visual Analytics for Retailers
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On-demand webinar
Census and POI Data for CPG Analytics
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