Pricing for data people

Options to fit people and organisations with different data needs

Tableau’s powerful analytics platform empowers everyone across your organisation with data. Start by selecting your deployment option, then decide the right mix of user types to meet the unique needs of your organisation.

Please select a deployment option

Tableau Creator

Every deployment requires at least one Creator

$70 user/month | billed annually

Discover insights with a powerful suite of products that support your end-to-end analytics workflow.


Includes: Tableau Desktop, Tableau Prep Builder, and one Creator license of Tableau Server.

Tableau Explorer


$35 user/month | billed annually
min. 5 Explorers required

Explore trusted data and answer your own questions faster with full self-service analytics.


Includes: one Explorer licence for Tableau Server.

Tableau Viewer


$12 user/month | billed annually
min. 100 Viewers required

View and interact with dashboards and visualisations in a secure, easy-to-use platform.


Includes: one Viewer licence for Tableau Server.

Tableau Data Management Add-on

Enhance data preparation and governance with this add-on to Tableau Server.

Learn more about Data Management or contact Sales to add to your deployment.

$5.50 user/month | billed annually
required for all Creators, Explorers, and Viewers on an account

Server Management Add-on

Enable the Server Management Add-on for enhanced manageability, scalability and security in your Tableau Server deployment.

Learn more about Server Management or contact Sales to add to your deployment.

$3.00 user/month | billed annually
required for all Creators, Explorers, and Viewers on an account

Tableau Creator

Every deployment requires at least one Creator

$70 user/month | billed annually

Discover insights with a powerful suite of products that support your end-to-end analytics workflow.


Includes:Tableau Desktop, Tableau Prep Builder, and one Creator license on Tableau Online.

Tableau Explorer


$42 user/month | billed annually
min. 5 Explorers required

Explore trusted data and answer your own questions faster with full self-service analytics.


Includes: One Explorer licence for Tableau Online.

Tableau Viewer


$15 user/month | billed annually
min. 100 Viewers required

View and interact with dashboards and visualisations in a secure, easy-to-use platform.


Includes: One Viewer licence for Tableau Online.

Tableau Data Management Add-on

Enhance data preparation and governance with this add-on to Tableau Online.

Learn more about Data Management or contact Sales to add to your deployment.

$5.50 user/month | billed annually
required for all Creators, Explorers, and Viewers on an account

+ resource blocks

Use resource blocks to run concurrent Prep flows in your site. Easily add more to scale with your organisation’s needs. Learn more.

$250 Resource block/month | billed annually
Minimum 1 resource block required
1 resource block can run 1 concurrent Prep flow at a time.

All the nitty-gritty details

See a full comparison in the table below
  Access Creator Explorer Viewer
Access Web and mobile
Embedded content
Access content embedded in other websites, portals and applications.
  Interact Creator Explorer Viewer
Interact Interact with visualisations and dashboards
Create and share custom views
Download visualisations as images (.pdf, .png)
Download a snapshot of a visualisation or dashboard as either a .pdf or .png file.
Download summary data
Download only the aggregate data used by the visualisation or dashboard.
Download full data
Download the full data set associated with the visualisation or dashboard.
See data quality warnings *
Available with Data Management
*
Available with Data Management
*
Available with Data Management
  Collaborate Creator Explorer Viewer
Collaborate Comment on a dashboard or visualisation
Create a subscription for yourself
Receive data-driven alerts
Create subscriptions for others
Create data-driven alerts
  Author Creator Explorer Viewer
Author Edit existing workbooks and visualisations
Create and publish new workbook from existing published data source
Create content starting with an existing data source published to Tableau Server or Tableau Online.
Explore an existing published data source with Ask Data
Explore an existing data source published to Tableau Server or Tableau Online with Ask Data.
Create and publish new workbook with a new data source
Create and share content by connecting to a new data source, including raw data. You're not restricted to existing published data sources.
Create and publish new data sources
Create new workbooks based on pre-built Dashboard Starters
Dashboard Starters allow you to connect pre-built dashboards to common enterprise applications.
*
Only available on Tableau Online
  Prepare Creator Explorer Viewer
Prepare Create new data flows (.tfl)
Combine, shape and clean data, then save the process as a data flow.
Edit and modify a data flow (.tfl)
Export data (.tde, .hyper or .csv)
Publish and run flows *
Available with Tableau Data Management
Schedule flows *
Available with Tableau Data Management
*
Available with Tableau Data Management
Monitor flow performance and health *
Available with Tableau Data Management
  Govern Creator Explorer Viewer
Govern Manage users and permissions
Manage site roles, content ownership and user permissions.
Manage content and certify data sources
Manage projects, workbooks and data source certification.
Server administration *
Only available on Tableau Server
View lineage and impact *
Available with Data Management
*
Available with Data Management
*
Available with Data Management
Set data quality warnings *
Available with Data Management
Advanced server deployment monitoring *
Available with Server Management
Programmatic content migration *
Available with Server Management

Why teams and organisations love Tableau

Questions about pricing? Contact us, we’re here to help.

Options for everyone

From the individual analyst to everyone across a large organisation, Tableau helps bring analytics to every corner of your organisation.

Easy to start and scale

Tableau reduces the cost to deploy best­in­class analytics and gives you the flexibility to buy what you need, where and when you need it.

Complete platform with no hidden costs

We deliver a complete analytics experience – no hidden costs or additional products required. Understand the price you pay up front, with no surprises.

We invest in your success

Tableau is more than software: with free training, an unrivalled commitment to R&D and a vibrant community of data rock stars, we invest in your success.

Tableau for enterprise

Empower your entire organisation with the flexibility of Tableau.

Learn more

Customer stories

Learn more about how Tableau empowers some of the world’s top organisations

Gartner finds the cost to deploy Modern BI platforms like Tableau is 39% lower compared with “megavendor” solutions

Frequently asked questions

What are Tableau's offerings?

Tableau's new offerings are a new way to buy Tableau that are tailored to meet the unique needs of all types of users. They include different capabilities that let customers choose what is best suited to what they need.

Are enterprise prices available?

Yes. Tableau’s subscription offerings make it easier than ever to plan and scale analytics across your organisation, including volume discounts where applicable. You can learn more about enterprise subscription licensing here.

How do I decide on the right mix of users for my organisation?

Choosing the right mix of Creators, Explorers and Viewers depends on a few different factors. Please read here for more information on this topic.

Do I need to purchase the Data Management add-on or Server Management add-on for my entire organisation?

No, our add-ons are purchased at a server deployment level or a site level for Tableau Online.

What if I have fewer than 100 users, can I buy the Data Management or Server Management add-on?

Yes, you can buy either add-on for a fixed fee. Please contact sales for additional information.

Special programmes

Academic programmes

Tableau provides qualified students and instructors worldwide with free licences.

Tableau Public

Create, publish and share interactive visualisations of public data – all for free.

Non-profit donations

Small non-profits and NGOs around the world can request donations of Tableau software.