The Must Do's of Marketing Dashboards

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Find actionable insights in all of your marketing data with these fast and easy dashboard tips.

In today's data-driven world, gone are the days of go-with-your-gut style marketing tactics. Yet many marketing teams still struggle to combine and understand customer, campaign and sales data into one unified, 360-degree view.

More than ever, marketers need dashboards that can show them what's happening across all of their channels in real-time to make faster, better decisions.

In this white paper, you’ll learn:

  • How to select the best metrics for marketing dashboards
  • Ways to measure and share live channel performance
  • How to blend data from multiple channel sources
  • How real marketers use interactive dashboards for better decision-making
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I can pull in my mobile data, I can pull in my Google Analytics data. I can pull in my social data. I can pull in my Salesforce and CRM data and see that 360-degree view of that prospect and the customer. This is very, very actionable.

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