Deliver outstanding experiences on channels your customers choose

There is no one retail channel any more. Customers expect the same experience regardless of where they shop.


Convenience and ease of use are now the key aspects of customer behaviour. You need to understand what your customers want and need, and deliver it with the minimum of effort for them. You already have the data to do this—it’s vital to use it properly.

Complex challenges solved with Tableau

customer story

Provide a better customer experience

REI stays competitive with clear customer insights for a personalized retail experience.

customer story

Create a targeted e-commerce strategy

Lenovo's e-commerce teams analyse customer engagement metrics to craft a better online experience.

Customer story

Use the most appropriate channels

Tableau helps Shiseido shift the emphasis in analytics away from things and towards people.

Bring clarity to complexity

Navigate to End-to-End Data

End-to-End Data

A real time view of your whole business from supply chain to shop front.

Navigate to No Silos =  Total Engagement

No Silos = Total Engagement

Every function, every department, operating off the same data.

Navigate to Complete Customer View

Complete Customer View

Know your customers then target the right customer at the right time.

Navigate to Make Better Decisions, Faster

Make Better Decisions, Faster

Get your whole organisation working faster and smarter.

Retailers, moving from to understand changing demands

Download our ebook and discover how retailers are using Tableau to solve the four key issues in their businesses.

Read now

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