Pricing for data people

Options to fit people and organisations with different data needs

Embedded analytics

Delight your customers with best-in-class analytics

Flexibility to match the look and feel of your product

Go to market quickly by leveraging your resources

Deliver powerful analytics to your customers without having to build them yourself. Use a robust set of APIs to integrate and manage your analytics while providing a customised, unique experience for your customers. Leverage your existing single sign-on authentication using SAML, OpenID, Kerberos or Active Directory. White-label Tableau to match your brand. Empower your customers to answer their own questions with Tableau’s embedded analytics.

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Our customers will gain new insights and interpret their data in ways not seen before.

Embedded analytics with Tableau

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Never any hidden costs

We deliver a complete analytics experience – no hidden costs or additional products required. Understand the price you pay up front.

Easily scale up or down

Whether you’re just getting started and have a small proof of concept or need to reach thousands of customers, you can license what you need, when you need it.

Differentiate yourself and move quickly

Let your developers focus on your product. Leverage our industry-leading dashboards to efficiently deliver insights to your customers.

Access ongoing innovation

We deliver regular product updates, ensuring you always have the latest and greatest features and capabilities to deliver to your customers.

Trying to decide between buying versus building?

Keep these 7 considerations in mind.

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Frequently asked questions

What is included in the embedded analytics offering?

Tableau embedded analytics includes a Tableau Server licence and access to all the APIs and administration you'll need to integrate Tableau into your own products. It includes maintenance and support, as well as upgrades to the latest release when you're ready.

Why should I buy Tableau embedded analytics over building my own analytics solution?

Tableau embedded analytics gives you the option to deploy and integrate into your infrastructure, whether on-premises or in the cloud, on Windows or Linux. while also offering native connectors to hundreds of data sources. Combine this with Tableau's best-in-class visual analytics and you can not only go to market faster, but also keep your team focused on delivering your product to your customers.

How is embedded analytics priced?

There are several different factors that can affect the price of your embedded solution, from number of users to hardware and deployment requirements. Contact us to start the conversation.

Special programmes

Academic programmes

Tableau provides qualified students and instructors worldwide with free licences.

Tableau Public

Create, publish and share interactive visualisations of public data – all for free.

Non-profit donations

Small non-profits and NGOs around the world can request donations of Tableau software.