点播式网络讲座

Product Launch Best Practices

The days and weeks following FDA approval are critical to the overall success and longevity of a new drug to market. Ensuring accurate and reliable data that can drive action across various functional teams is paramount in driving patient pull through. Visual analytics can unlock organizational orchestration and keep teams focused on priorities, not distractions.

In this session, we will discuss stories from four life sciences clients on how analytics empowered their organization to solve challenges and be more successful. These stories will be told from the consultants who worked on the ground combining data, design, and strategy to build holistic solutions with Tableau. We will explore best practices including:

  • Developing reporting around marketing analytics that drives insights on a pharmaceutical product launch.
  • Standing up analytics and visualization centers to enable emerging life science organizations.
  • Visualizing a holistic mapping of external investment opportunities through R&D programs to diversify a product portfolio.
  • Developing reporting answering questions between business development and program management for a pharmaceutical manufacturing firm.

演讲人简介

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Dennis Moran

Client Service Lead, Life Sciences, Slalom

Dennis is a leader in Slalom’s Life Sciences team and specializes in product launch and commercial operations. As an Account Lead, he has solutioned and delivered a number of engagements preparing clients in bringing a new product to market. His passions include launch excellence and governance, launch simulation and leveraging data and visual analytics to drive towards an impactful and patient-centric launch.

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Matt Falkenham

Solution Architect, Data & Analytics, Slalom

Matt is a Solution Architect with Slalom that brings experience across a variety of business intelligence functions, including data visualization, transformation, and analysis. He has developed interactive dashboards to support broad business processes including a leading life sciences company releasing their first gene therapy treatment and a healthcare organization maximizing clinical efficiencies. Of particular interest to Matt are embedding Tableau into custom portals and deploying/administering Tableau Server. He is a Tableau Server Certified Professional.

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Kelly Galvin

Consultant, Data & Analytics, Slalom

Kelly is a consultant on our Data & Analytics practice helping drive data consumption through the implementation of data strategy and visual analytics using Tableau. With a background in data analytics and reporting across a collection of healthcare and life science organizations, she brings fundamental knowledge of industry-specific data use cases, with a focus on interpreting complex data sets to create strategic insights that can transform an organization.

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Kevin Cifone

Consultant, Data & Analytics, Slalom

Kevin is a Visual Analytics Consultant with Slalom Hartford specializing in designing and developing intuitive and actionable Tableau experiences. His approach to visual analytics is at the intersection of human-centered experience design, storytelling, and data literacy. He has experience in designing, building and implementing Tableau dashboards in a variety of industries across Healthcare, Financial Services, and Life Sciences.

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Donny Alfano

Solution Principal, Data & Analytics, Slalom

Donny leads the visual analytics capability at Slalom Boston, focusing on leveraging data and design to solve challenges. He focuses on optimizing the key pillars of visual analytics including data preparation, analytical reasoning, visual design, and tailored distribution to create tools that enable insights-driven decision making. In addition to creating industry-leading analytics tools, he seeks to enable a modern culture of data, curate self-service, and democratize analytics to a wider audience.

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