Grupo Gente: Empowering users to make better decisions
Grupo Gente is a multidimensional financial group, comprised of companies such as Beto Te Presta, which provides easy access to personal loans. Before Tableau, Grupo Gente queried cubes to surface information. They found that the process wasn’t user-friendly enough to roll out to the entire organization as a business intelligence solution. Grupo Gente wanted to empower people across the company—the ones who needed answers—to dig into the data themselves. In this video, Head of Technology, Data Warehouse Development and Implementation at Beto Te Presta, Cynthia Bolaños and Regional BI Manager, Amanda Urbina explain how Tableau led to faster decision-making, allowing people from all areas of the company to analyze data. (Video in Spanish)
Tableau gives us the ability to be able to interpret and explore data, assisting us in making decisions. This gives us a competitive advantage in our business and within our industry.