From a global perspective, it becomes more and more paramount to have all of this information and be able to discern it. Now, with what we've created with our logical data warehouse and Tableau, people can collaborate and all of that information is accessible.
Historically with a new product, we would have gone to social media, probably some TV advertising, or maybe a billboard here and there. But now, with Tableau, we're able to really look at the value of that spend in those various arenas.
We were very comfortable with a subscription model. We’re with Salesforce, we're with G-Suite, and we’re with Workday. This is how we operate. The subscription pricing model was a major factor in our decision to deploy Tableau as our enterprise-wide visual analytics platform.