The time that used to be spent building dashboards has been redirected to expanding the use of Tableau and showing people across the business how they can filter and analyze their own data. This has led to the quick adoption of Tableau and there are now around 200 employees involved in SIAM KUBOTA Corporation’s Tableau ecosystem, including 80 who have a role in creating visualizations. The company is focused on training and empowering more and is using Tableau for a number of internal-use cases including sales forecasting, monitoring manufacturing lines, customer segmentation analysis, and making predictions about customer repurchase behavior.
SIAM KUBOTA Corporation is also using Tableau to visualize data collected from IoT devices in the fields of its farming customers. When the company first began helping farmers leverage IoT, it relied on a programmer to create and edit visualizations. Now, that programmer has been freed up to focus on data collection and visualizations can be created and shared with customers much faster.