InTouch Data provides SaaS and tactical solutions for hotel brands such as Accor Hotels, IHG, Peninsula, Punthill, Shangri-La, to name a few. Hotels collect massive amounts of transaction data ranging from price per room, room type, hotel segments, memberships, hotel purchases, and more. InTouch Data sources this data from clients’ property management systems and brings it into Tableau. With Tableau, InTouch Data helps hotel clients move from spreadsheets to strategic, interactive dashboards—shared over Tableau Server. CEO Peter Johnson comments, “The things that you can do with data and Tableau are things that we'd never dreamed that we could do with data before.”
Tableau: How much data does your industry gather? Peter Johnson, CEO: Hotels have massive amounts of data. It's probably one industry that has more data about an individual client transaction than almost all other industries. Tableau: Has Tableau made a difference to people who work with the data? Peter: Tableau has made us go wow, there's something we can really do with the data to make it look good as well as being meaningful. The things that you can do with data and Tableau are things that we'd never dreamed that we could do with data before.