Tableau self-service reporting for the entire team of real.digital
In the past, central business reporting was accomplished mainly via a stationary, daily updated website showing a list of metrics based on SQL queries. Such internal departmental analyses based on Excel were reaching a limit due to the growing amount of data. “Such a meager offer of analytics will in the long run be insufficient if the goal is to be successful on the scale of Amazon,” explains Richard Hondrich. Therefore, the company in fall 2018 made the decision to roll out a company-wide analysis tool with ease of use and the option to be used largely independently in the company divisions. An assessment phase was initiated, with groups of 10 users evaluating four different reporting tools available on the market, for a maximum of two weeks. Selection criteria were data connection, usability, user ranking and value for money.
“The winner of this evaluation was Tableau,” reports Richard Hondrich. “So we simply purchased one Tableau Server and 100 Tableau Creator licenses and equipped all associates in key positions in the company with them. To help colleagues clear the first hurdles of use, we additionally acquired a contingent of introductory trainings from a realization service provider as an ‘enablement approach’ and implemented them.”