The Total Economic Impact of Tableau
Modern Analytics platforms have transformed how organisations and individuals interact with data. But the increased importance of bringing data to every member of a company brings scrutiny. How do you measure the success of an analytics initiative? What ROI should you expect?
Yes, the power of analytics insights resides in the business - but IT and the business often have different ways of evaluating whether a technology platform is valuable. Tableau has commissioned Forrester Consulting to conduct a Total Economic Impact study of the cost savings and business benefits enabled by Tableau. The resulting research paper shows how Tableau customers are recognising ROI over 500% and paying back their investments in under 3 months through improved decision making and operational savings.
In this webinar, you will learn:
- How to evaluate analytics initiatives as a strategic objective, not a cost centre.
- What customers are saying about their operational savings and benefits from accelerated and improved decision making after adopting Tableau.
- The best framework for evaluating the total economic impact of Tableau in your organisation.
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