Ondemandwebinar

Exploring The Art and Science of Visual Analysis

Is it art? Is it science? Is it both? Visual analysis in an iterative process for working with data that exploits the power of the human visual system. The formal core of visual analysis is the mapping of data to appropriate visual representations. But what exactly engages an audience effectively? Is it beauty? Is it clarity? Is it great storytelling? Join us for this dynamic conversation in today’s world of data visualization. In this webinar, you'll learn:

  • What years of research by psychologists, statisticians and others have taught us about designing great visualizations
  • Fundamental principles for designing effective data views for yourself and others
  • How to systematically analyze data using your visual system

About the speaker

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Dr. Jock Mackinlay

Vice President, Research and Design, Tableau

Jock Mackinlay is Tableau Software's Vice President of Research and Design. At Stanford University he pioneered the automatic design of graphical presentations of relational information. He joined Xerox PARC in 1986, where he collaborated with the User Interface Research Group to develop many novel applications of computer graphics for information access, coining the term "Information Visualization." Much of the fruits of this research can be seen in his book, "Readings in Information Visualization: Using Vision to Think." Jock has a Ph.D. in computer science from Stanford University.

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