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5 Best Practices for Creating Effective Campaign Dashboards

작성자
Elissa Fink, VP Marketing, Tableau Software,

Accountability has never been a problem for database marketers. We’ve long been measuring response, tracking our website stats, and analyzing ROI. Yet, getting colleagues and management to understand our metrics – well, that’s a whole different challenge. This free whitepaper will show you the 5 best practices in creating effective and useful dashboards to:

  • Give your campaigns the visibility they deserve
  • Help people -- and especially management -- see what and why your campaigns deliver
  • Deliver on-going dashboards without creating the usual IT and reporting burdens

Register today to learn how to start creating effective campaign dashboards

Brought to you by Tableau Software, the application that helps you transform your data into smart analytics via an easy drag-and-drop interface and powerful visual analysis capabilities.

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About the author

Elissa Fink, VP Marketing, Tableau Software