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Coca-Cola European Partners empowers sales team and fosters data centric culture with Tableau

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Customer case study

Self-service analytics fosters data culture across departments

For Coca-Cola European Partners, serving over 300 million customers in 13 countries requires accurate reporting and analytics. In its journey to building a data centric culture, Coca-Cola replaced its outdated analytics and reporting tools with Tableau's modern analytics platform.

Since deploying Tableau, Coca-Cola's employees can now access powerful dashboards from anywhere at any time, empowering the field sales team and encouraging a new data driven culture throughout the organisation.

Get the case study to learn about the complete story behind Coca-Cola's analytical transformation.

Many of the things that we do today would not have been possible three years ago and that's easy to forget.

About Tableau

Tableau helps people transform data into actionable insights. Explore with limitless visual analytics. Build dashboards and perform ad hoc analyses in just a few clicks. Share your work with anyone and make an impact on your business. From global enterprises to early-stage startups and small businesses, people everywhere use Tableau to see and understand their data.

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