Streamlined insights generation
Tableau’s interactive capabilities made it easy for A.S. Watson’s business users to filter and drill down deeper in a sea of data, extracting critical information to answer questions. In particular, Tableau Server helped them streamline their insights generation process. The data extract refresh function allowed users to view the latest insights instantly on the Server, when previously they would have to go through more time-consuming methods like email distribution to share and discuss insights.
A.S. Watson is only at the beginning stage of adopting Tableau, but Malina affirms that they have already seen significant time savings in report generation. With live data mined from automated data extract refresh, they have created a monthly category dashboard visualising category performance, customer behaviour and sales trends. While previously it took a few days just to generate a report for a few selected product categories, they can now complete dashboard reporting for all product categories within a few hours.
Across the board, adoption of Tableau in the business has improved the efficiency of business processes by extracting live data and insights, and automating time-consuming manual work.