The transition to the cloud is a fast-growing market. In the first quarter of 2015, Amazon, for the first time, articulated the performance of Amazon Web Services, which had been speculated to be wildly successful for years. And we saw that for a three-month period, AWS had earned $1.57 billion in revenue. And this year, AWS is trending toward a $6 billion business. That’s pretty amazing given that AWS is not Amazon’s core competency, and has only been around since 2006.
In recent years, the shift to cloud data has picked up dramatically. Amazon RedShift, a hosted data warehouse product that emerged in 2012, is now the fastest-growing cloud service in the history of the company, says Amazon CTO Werner Vogels. This trend is significant, especially since some of Amazon’s cloud services like EC2 and S3 have been around since the beginning.
The momentum has caused ripples in the analytics space as well. According to Gartner’s BI Magic Quadrant Report, “42 percent of BI customers report they either have deployed or are planning to deploy to the cloud. The cloud is being widely adopted as a delivery platform in the operational DBMS market.”
Another report by Enterprise Management Associates found that “56 percent [of those surveyed said] cloud is essential or important to their analytics strategy.”
And Tableau Online, which had 600 customers in 2013, now has more than 2,000 customers.
The trend is clear: More and more data will move to the cloud. The business benefits of the cloud are also clear. It’s fast to deploy, easy to scale, and quick to deliver wins.