On-Demand Webinar

From Data to Money - Delivering Actionable Analytics with Tableau

Aeria Games defines actionable analytics as attractive and clear visualizations that tell a story at a glance. Tableau is their tool of choice for working with data, shaping it in various ways to uncover trends and opportunities.

With a rapidly growing community of over 45 million core players and a deep portfolio of development partners, German-based Aeria Games is a leading destination for free-to-play online multiplayer games with players logging in from over 30 countries. With all of this player interaction comes terabytes of data.

Business Intelligence Manager Kirill Andriychuk shares how he and his team of 5 analysts enable various departments across the organization to make smarter decisions with all of this data. Kirill shares his lessons learned on everything from rolling out Tableau across an organization to clearly delivering the point you're trying to make with data.

Viewers will also hear how actionable analytics empowers Aeria Games to:

  • Improve financial performance through better customer retention
  • Identify global market opportunities
  • Monitor and understand online customer behavior
  • Connect people directly with the data

About the speaker

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Kirill Andriychuk

BI Manager, Aeria Games

Kirill Andriychuk is Manager of Business Intelligence at Aeria Games, where he has transitioned the BI system from a small static in-house solution to a cloud based scalable system that encompasses multiple data sources, forecasting, live data feeds and on-demand reporting. His preferred reporting weapon of choice is Tableau. Over his career in BI spanning 13 years, he has worked for Skrill, HP, Fallsview Casino Resort and delivered insight and was engaged in delivering analytics and reporting to many well known brands, such as Vodafone, GE, Nokia and Motorola.

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