The Top 7 Benefits of Business Intelligence (BI)

Business intelligence processes help you organize your data so it can be easily accessed and analyzed. Decision makers can then dig in and get the information they need quickly, empowering them to make informed decisions. But improved decision making is just one benefit of business intelligence. We’ll review the most practical benefits of BI and how organizations are using technology to achieve their goals.

Benefits of using BI systems

Business intelligence is more than just software. It’s a holistic initiative to use data in day-to-day operations. The 7 benefits below translate into real-world success that showcases BI in action.

Increased competitive advantage

Organizations can be more competitive when they know the market and their performance within the market. Rosenblatt Securities analyzed data from hundreds of sources and was able to see the best possible time to enter and exit the market and position themselves strategically. With BI, businesses can keep up with changes in the industry, monitor seasonal changes in the market, and anticipate customer needs.

Roadblocks to implementing BI

To successfully implement and scale BI within an organization, leaders need to articulate a strategy, a roadmap and allocate resources. Implementing any enterprise system is a project itself, and business intelligence systems may require several months before there’s measureable ROI. However, many organizations find success by adopting innovative ways to use BI to improve profits, reduce operating costs, and pledging a long-term commitment to creating a data culture. That’s why we have created Tableau Blueprint. You and your organization can start creating a successful data culture today.