Evaluate expansion prospects and find hidden opportunities
Finding new customers is a struggle for every business and a crucial part of any telecommunications company's analysis initiatives. Deploying new network infrastructure to access completely new markets can be enormously expensive. With Tableau, analyzing networks for expansion opportunities, whether existing or new, is as easy as dragging and dropping.
This view allows users to filter cities by their market penetration. In the search for new customers, one might grab the right side of the “Market Penetration Rate” filter to view only those markets with less than 50% penetration. Similarly, individual city queries can be easily achieved using the city name filter in the bottom right hand corner.
Instead of struggling with endless spreadsheets and market data, Tableau allows you to present large amounts of data together and analyze it efficiently. Easily create network visualizations to achieve this integral first step.