Lucky Voice Turns to Tableau Software to Hit Decision-Making High Notes

Tableau visual analytics help leading karaoke company to liberate data, empower employees and drive revenue growth

Date de publication: 4 avril, 2013 - 06:00

Lucky Voice, the UK’s leading provider of high quality karaoke solutions, has deployed Tableau Software as a standard reporting mechanism, enabling real-time analysis of all aspects of its business for its employees. This insight into business performance has accelerated trusted decision-making. It facilitates the tailoring of services to best meet customers’ needs and has helped drive revenue growth.

Data about Lucky Voice karaoke bars, total booked and forecast revenues, the song catalog, and the demand for drinks and food is available in Tableau dashboards. These can be filtered, highlighted, and explored. For example staff working in the bars can review their sales performance via the live on-shift dashboard and compete with one another to see who sells the most. This has lead to a competitive incentive program that has helped boost food and drinks sales in each bar.

“Growing businesses like Lucky Voice rely on customer data to help make vital decisions about new products and services,” said James Eiloart, VP EMEA at Tableau Software. “Liberating data has allowed Lucky Voice management to gain insight into the business and empower its workforce to make informed business decisions every day. This has helped the bottom line by enabling Lucky Voice to amend its services to reflect its customers’ needs.”

Live for one year and deployed in one day, Tableau has enabled Lucky Voice to pinpoint ways for the business to better capitalize on revenue-generating opportunities. It also frees up staff from the burden of report generation to focus on other critical tasks.

“Knowledge used to be concentrated at the top of our company,” explained Nick Thistleton, managing director, Lucky Voice. “By deploying Tableau it has empowered the real decision makers elsewhere in the company, such as the people working in the bars and the ones that manage the online inquiries. It has also provided valuable reporting data that might otherwise have been buried and overlooked in a spreadsheet. Now we have real time insight into the business, which is helping to maximize sales growth.”

“Tableau has also helped change the culture of the company by delivering faster, more accurate decision making”, concludes Thistleton.

About Lucky Voice
Lucky Voice opened its first private room karaoke venue in Soho, London in June 2005, and in doing so, Nick Thistleton and Martha Lane Fox ( and UK Digital Champion) brought private karaoke into the mainstream.

Lucky Voice’s venues in Soho, Islington, Brighton, Manchester, Cardiff, Leeds, Newcastle and Glasgow allow groups of between 4 and 15 friends to sing their hearts out together in private. The beautifully designed rooms all feature a huge up-to-the minute songlist and intuitive touch screen technology.

Lucky Voice online karaoke,, lets users sing from over 8,000 songs by streaming them via the website, turning any computer into the ultimate karaoke machine.

Lucky Voice's karaoke platform also extends to commercial partners. Under the 'powered by Lucky Voice' brand, venue operators can license the Lucky Voice technology for their own business uses, whether with Lucky Voice Enterprise or Lucky Voice Pro.

Both Lucky Voice Enterprise and Lucky Voice Pro can also be white labelled.

About Tableau Software
Tableau Software helps people see and understand data. Tableau helps anyone quickly analyze, visualize and share information. More than 10,000 organizations get rapid results with Tableau in the office and on-the-go. And tens of thousands of people use Tableau Public to share data in their blogs and websites. See how Tableau can help you by downloading the free trial at

Tableau and Tableau Software are trademarks of Tableau Software, Inc. All other company and product names may be trademarks of the respective companies with which they are associated.