ACT Turns 50 Years of Data into Insights with Tableau Software

Nonprofit Organization Creates Visualizations That Save Time, Refocus Efforts

Veröffentlichungsdatum: 5 Februar, 2013 - 08:00

ACT, the organization best known for producing the ACT® college and career readiness exam taken by more than 1.6 million high school graduates annually, has chosen Tableau Software to gain quick business insights. The nonprofit organization selected Tableau for its ease-of-use and ability to explore data at the speed of thought.

ACT has greatly reduced the time to insight using Tableau.

“I used to spend three solid weeks with 80,000 rows of data,” said Tim Kuhns, data literacy evangelist at ACT. “With Tableau, I can achieve more in 90 minutes than I could in three weeks.

“We have more than 50 years’ worth of data. If we can create an understanding and gain insight on what is really in the data, we can advance our mission of helping people achieve education and workplace success. Tableau is a powerful tool that provides value and gives people something they can get excited about.”

“ACT collects a vast amount of data and needs an easy way to analyze patterns to make quick decisions,” said Elissa Fink, chief marketing officer at Tableau Software. “The ability to create visualizations in Tableau with a few clicks has allowed ACT to make data-driven decisions in a fraction of the time.”

About ACT
ACT is an independent, nonprofit organization with a 54-year history of generating data-driven assessments and research. Headquartered in Iowa City, Iowa, and with offices throughout the world, ACT is trusted for its continual development of next-generation assessments that determine college and career readiness and provide the most advanced measure of workplace skills. To learn more about ACT, go to

About Tableau
Tableau Software helps people see and understand data. According to IDC in its 2012 report, Tableau is the world’s fastest-growing business intelligence company, Tableau helps anyone quickly analyze, visualize and share information. More than 10,000 organizations get rapid results with Tableau in the office and on-the-go. And tens of thousands of people use Tableau Public to share data in their blogs and websites. See how Tableau can help you by downloading the free trial at

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