Join your local Tableau team for this marketing focussed lunch and learn session.
Marketers deal with data every day in every channel. Need to segment leads by job title for an email campaign? We’ve got data for that. Curious about how much revenue was attributed to your paid search investments last quarter? There’s more data. Want to prove which programs generate higher quality leads than others? Data. Wondering how many web visits that press release contributed? Go ask the data.
In this session we’ll share examples of how marketers can get more from their data. We'll hear how marketing automation and advanced analytics can help you monitor and optimise performance, improve lead flow, and demonstrate a solid marketing ROI.
- 12:00 - 12:30 - Registration and Networking Lunch
- 12:30 - 14:30 - Tableau for Marketers