How to Drive Change: 6 Best Practices

By Ellie Fields 21 Sep, 2011

Change is hard. That's what many people find when they discover a better way and then try to bring their organization along. But there are good and bad ways to drive change. Those who are acting as champions of change need a bag of tricks to help them move things along. Because the alternative is the same old way as before, which is probably inefficient and painful-- and likely holding you back.

A new whitepaper outlines 6 Best Practices to Drive Change in an organization:

  1. Start small: Show results, however small, before you get involved in a massive project.
  2. Re-create the wheel: Reproduce what’s been done before, but with the new approach. This gives people a stepping stone—they know they won’t lose their current capabilities. Then you can build on that.
  3. Make them jealous: Show the new beside the old and make people wish they had what you have. Then share it with them.
  4. Create an elite club: Associate the change with smart, forward-thinking people in your organization and watch others follow.
  5. Give prizes: Run a contest to get people to try the new tool or process. Make it fun and give prizes, even small ones.
  6. Serve drinks: Good snacks and drinks at a networking/ training event can go a long way to getting people there and getting them involved.

Each of these tools can help you in your mission to expose and convert people to a new and better way of doing things. The goal is to go from a better idea to a better way: to make the change real.

Get the whitepaper.


Submitted by Heather Stagl (no verificado) on

Last year I published a book called 99 Ways to Influence Change, and I have to admit the list did not include Jealousy, Elitism, or Drinks.

It just goes to show there are a lot of ways to drive change! Thanks for sharing.

Submitted by Ellie F. on

Thanks for the comment! I'll have to check out your book.

Submitted by Andy K. on

Ellie, you might like my blog post about using the work "hard".


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