Infusing Analytics Into Your Modern Marketing Mix

Learn how to leverage your marketing technology and data to drive better performance within the demand funnel. See how becoming a data-driven marketing organization can dramatically increase marketing attributed revenue and customer retention. During this webinar we'll share examples of using analytics and data to optimize the demand funnel including:

  • SEO & Inbound Tactics
  • Digital Advertising
  • Landing Page & Email Testing
  • Closing the Loop – Impact & ROI
  • Sample dashboards to get you inspired
The possibilities are endless for making each phase of the revenue funnel more effective with next-generation marketing tools. Watch this webcast and learn how to leverage analytics and marketing automation to achieve better lead management and revenue performance.

Featured speakers: 

Bob Middleton

Product Marketing, Tableau

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