Duke University Turns Data into Insights with Tableau Software


University Plans to Put Tableau in Hands of Students and Faculty

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Duke University has adopted Tableau Software to analyze and share internal and external data across a number of departments and schools. The North Carolina institution uses Tableau to gain insights about enrollment, research funding, human resources, financial and many other types of data.

Duke chose Tableau for its usability and ability to combine and connect to different data sources. External databases may be combined with human resources and financial data in SAP or student data stored in PeopleSoft.

“Our executives have already seen tremendous value from Tableau,” said David Jamieson-Drake, Director of Institutional Research at Duke University. “The next step is to democratize data across our institution, making data analysis easily available to thousands of students and faculty members as well as the general public.”

Prior to Tableau, business intelligence data was communicated through PowerPoint and gaining insights required coding. “With Tableau, interacting with our data is fun,” said Jamieson-Drake. “We create visualizations and share them by sending a URL. It’s changed our conversations around data.”

“Educational institutions like Duke rely on data to make decisions that are in the best interest of the university as well as its students,” said Elissa Fink, Chief Marketing Officer at Tableau Software. “Tableau will allow Duke to easily blend internal and external data sources to gain institutional understanding that would not otherwise be possible.”

About Tableau
Tableau Software helps people see and understand data. Ranked by Gartner and IDC in 2011 as the world’s fastest growing business intelligence company, Tableau helps anyone quickly and easily analyze, visualize and share information. More than 9,000 companies get rapid results with Tableau in the office and on-the-go. And tens of thousands of people use Tableau Public to share data in their blogs and websites. See how Tableau can help you by downloading the free trial at www.tableau.com/trial. Register now for the 2012 Tableau Customer Conference at http://conference.tableau.com/2012/.

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