Kreditech Group Selects Tableau for Visual Analytics


Tableau helps consumer finance technology group to leverage big data in its mission to serve underbanked customers

Publish Date: January 12, 2015 - 6:00am

Tableau Software (NYSE: DATA), a global leader in rapid-fire, easy-to-use business analytics software, today announced that the Kreditech Group has selected its services for visual analytics. Kreditech will leverage Tableau’s rich analytics and visualization capabilities to generate reports for management on marketing and business data.

The Kreditech Group, with its technology headquarters in Hamburg, Germany, uses big data and complex machine-learning algorithms to serve a simple mission: building a ‘digital bank’ for the unscored worldwide. The Group’s credit scoring technology is fully automated and provides credit decisions based on 15,000 distinct data points. With nine offices worldwide, the Group has a revenue run rate of $35 million USD and a growth of 80 percent per quarter.

With its reliance on big data to drive the business, the Kreditech Group has high standards when it comes to selecting a data analytics solution. The firm selected Tableau over other software for its ability to quickly present complex data in a visually appealing way.

“As a leading big data scoring company, we have to present our data in a fast, efficient, and visual way. Tableau gives us the opportunity to simplify this process in order to make real-time business decisions,” said Sebastian Ranzinger, Head of Business Intelligence at Kreditech.

“Adoption of Tableau continues to increase in Germany. German businesses need solutions to help see and understand their data quickly and easily, and our growth can be attributed to our leadership in these areas,” said Henrik Jorgensen, Country Manager for Austria, Germany, and Switzerland at Tableau Software. “We’re thrilled to see companies like the Kreditech Group using Tableau to help make data-driven decisions about their businesses and to better serve their customers.”

About Tableau
Tableau Software (NYSE: DATA) helps people see and understand data. Tableau helps anyone quickly analyze, visualize and share information. More than 23,000 customer accounts get rapid results with Tableau in the office and on-the-go. And tens of thousands of people use Tableau Public to share data in their blogs and websites. See how Tableau can help you by downloading the free trial at www.tableau.com/trial.

About Kreditech
The Kreditech Group uses big data and complex machine-learning algorithms to serve a simple mission: "Building a ‘digital bank’ for the unscored worldwide." The Kreditech Group is split into two parts: “Kredi” stands for the subsidiaries operating as financial service providers that issue credit to private individuals. The second part, “tech” is the Hamburg-based tech company – Kreditech Holding – developing banking technology and providing supporting services. Based on 15,000 data points its proprietary technology allows it financial service providers to acquire, identify, score, pay out, and upsell customers within seconds. Automated processes combined with self-learning algorithms ensure fast and convenient customer service while minimizing costs and space for human error. The Kreditech Group’s subsidiaries operate in eight countries. Deploying the technology, they offer products from risk-based loans and microloans developing to more complex financial services to consumers such as prepaid credit cards. Founded in 2012 by Sebastian Diemer (CEO) and Alexander Graubner-Müller (CTO) the Kreditech Group has a revenue run rate of 35m USD and a team of 200 passionate employees from 40 nations working on the algo-banking of the future.

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